Branding for a sustainable housing development.

The Edison is a luxury building development coming to the Milwaukee Riverwalk. Through the use of sustainably harvested mass timber, green roofs and other environmental initiatives, the building will be carbon responsible. We worked with the team to develop a brand identity system that would fit in with the Riverwalk while still feeling current.

CLIENT  |  The Edison

SCOPE  |  Logo Design, Development of Visual Identity and Systems